Zynga's latest mobile game, Game of Thrones: Legends, has surpassed $1 million in gross revenue within 11 days of its global launch, with August 4th being its most lucrative day yet.

According to AppMagic data, the match-3 title has generated $1.04 million to date, including $282,000 during its pre-release period and an additional $758,000 since the global launch.

The Shield That Guards the Realms of Match-3

Game of Thrones: Legends earned $24,366 on its global release date, July 25th, and has seen consistent daily growth, except for a dip to $59,887 on July 29th from $62,491 on July 28th. Since then, the game has resumed its upward trajectory, reaching $109,627 on August 4th, more than quadruple its launch day revenue.

The United States is the game's largest market, contributing 47% of total earnings, including the soft launch period, followed by France at 12% and Australia at 8%.

On the downloads front, AppMagic data indicates nearly one million people have joined the match-3 battle against the Night King, with a total of 938,696 installs to date.

Game of Thrones star Kit Harington featured in the launch trailer, showcasing in-game mechanics, RPG elements, and fan-favorite characters. Thanks to a licensing deal with Warner Bros. Interactive Entertainment, Zynga has designed these characters based on their HBO series appearances, creating a cohesive experience for fans of the show.

Characters from across the A Song of Ice and Fire universe, including Jon Snow and House of the Dragon’s Rhaenyra Targaryen, come together in this match-3 game.

Source: adapted from an article by Aaron Astle, News Editor for PocketGamer.biz