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Karyna Tkachenko
3 min read
Unveiling the Unconventional: The Rise of Fake Games in User Acquisition - A 2024 Advertising Trend
The blog discuss a trend that challenges conventions and raises eyebrows—the ascent of fake games in user acquisition
Karyna Tkachenko
3 min read
Navigating the Ebb: The Declining Interest in Blockchain Gaming in 2024
In this blog, we dissect the reasons behind the diminishing interest in blockchain gaming
Karyna Tkachenko
4 min read
AI Revolution: Transforming Mobile Gaming in 2024 and Beyond
This blog talks about a transformative integration of AI tools across various facets – from development to marketing
Karyna Tkachenko
4 min read
Godot Engine's Rise to Prominence in 2024: Revolutionizing Mobile Game Development
This blog explores the potential factors driving the increasing popularity of the Godot engine and anticipates its continued growth
Karyna Tkachenko
3 min read
Leveraging Dynamic Preloads: A Game-Changer in Mobile Game Marketing
This blog explores the advantages of incorporating dynamic preloads in your mobile game marketing playbook
Karyna Tkachenko
4 min read
The Symbiotic Relationship Between Mobile OEMs and the Mobile Game Industry
This article explores the multifaceted contributions of OEMs
Karyna Tkachenko
4 min read
Gaming Unleashed: Social Dynamism and Live Events Transform Mobile Game Marketing Trends in 2024
The convergence of Social Gaming and Live Events emerges as a dynamic force, propelling games into vibrant, communal experiences
Karyna Tkachenko
4 min read
The Dawn of Novel Adventures: New IPs Take Center Stage in Mobile Gaming Marketing Trends for 2024
The blog explains the emergence of new IPs as a pivotal strategy for success in the dynamic and competitive world of mobile gaming
Karyna Tkachenko
3 min read
Game On: Riding the Wave of CTV Advertising's Ascendance in 2024
The blog talks about CTV advertising as a game-changer for mobile game marketers
Karyna Tkachenko
3 min read
Playing to Win: The Essential Role of Local SEO in Mobile Game Marketing for Small Businesses
The blog tells about a powerful strategy to level up mobile game marketing: Local SEO
Karyna Tkachenko
2 min read
SKAN 4 Unveiled: Revolutionizing Mobile Game Marketing Beyond SKAN 3
The blog talks about the ascent of SKAN 4 signals a transformative shift, outshining its predecessor, SKAN 3
Karyna Tkachenko
3 min read
Maximizing Returns: The Power of App Remarketing in Mobile Game Marketing During Recessions
The blog explains the strategic importance of app remarketing in mobile game marketing
Karyna Tkachenko
3 min read
Navigating the Shifting Tides: Mobile Game Marketing Challenges of 2023 Redefining 2024 Strategies
The blog delves into the key challenges faced in 2023 and how they are shaping the future of mobile game marketing.
Karyna Tkachenko
3 min read
Unveiling the Dominance of Q5 in Mobile Game Marketing
The blog delves into the hidden power of Q5 and how it reshapes the landscape of mobile game promotion.
Karyna Tkachenko
2 min read
Unveiling the Puzzle: Why Web3-Blockchain Games Struggle to Capture Gamer Hearts
This blog explores the intricacies behind gamers' hesitation to fully embrace Web3-blockchain games
Karyna Tkachenko
2 min read
The Resurgence of IAP-Based Games in 2024: A Triumph in Mobile Gaming Monetization
The blog talks about a successful comeback of IAP-based games
Karyna Tkachenko
3 min read
Riding the Wave: New Apple Ads Placements Transform Mobile Marketing Strategies
The blog explores new Apple Ads placements
Karyna Tkachenko
3 min read
Navigating 2024: Mobile Game Marketing in the Age of Privacy
This blog tells that as we step into 2024, one crucial aspect takes center stage: privacy
Karyna Tkachenko
3 min read
Mastering Mobile Game Marketing: The Dynamic Duo of Audience Testing and AI
The blog dives into the dynamic duo: Audience Testing and Artificial Intelligence (AI)
Karyna Tkachenko
3 min read
Unveiling Fresh Experiences: The Impact of Updating Your Mobile Game Icon
The blog explains the importance of strategic update of your game icon
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