Strategy games are a game vertical that focuses on planning and decision-making to achieve goals within a game world.

Due to the social nature of these games, players are more likely to spend money on in-game items and subscriptions to enhance their gameplay

Music games are mobile or console games that involve music as a core component of gameplay.

Adventure games can be enjoyed by players of all ages and backgrounds, making them a great option for targeting a wide audience.

Puzzle games include their focus on problem-solving and intellectual challenges, as their ability to provide a sense of accomplishment.

Card games are a unique and engaging mobile game vertical that has found a growing audience in recent years.

Midcore games are a hybrid of casual and hardcore games, combining the simplicity of casual games with the complexity of hardcore games.

Unique points of Match 3 games include their simple gameplay mechanics, colorful visuals.

One of the biggest advantages of Endless Runner games is their high engagement and retention rates.

One of the main advantages of RPGs is their engagement and retention potential.

Sports games offer a unique combination of competition, strategy, and simulation.

These games often involve fast-paced combat, intense challenges, and high-stakes situations, which can engaging for audience.

Play to Earn Ad Networks offer a solution by providing users with an opportunity to earn rewards for interacting with ads.

The platforms provide a self-serve interface for creating and managing ad campaigns, setting targeting criteria, and measuring results.

The process of targeting specific demographic groups or interests within the mobile gaming industry.

Provide valuable insights and enable developers and publishers to effectively acquire and retain users for their games.

High volume advertising platforms work by connecting advertisers with a large pool of mobile users.

IAP campaigns can help drive revenue, improve player engagement, and inform the development and marketing of mobile games.

Self-serve advertising platforms work by providing a user-friendly interface for game developers and publishers to manage their own advertis

Involves the delivery of advertisements or game content based on a wide range of characteristics such as age, gender, location, income etc.