Gamelight: the Top AI-Driven Platform in Casual Category Across EMEA Western Europe in AF Index
In its 16th edition, AppsFlyer's Performance Index an outstanding newcomer, Gamelight, outperforms competitors in various categories
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Karyna Tkachenko
3 min read
Gamelight: A Rise as an AI-Driven Midcore Platform in EMEA Western Europe According to AF Index
AppsFlyer's Performance Index reveals an exceptional newcomer, Gamelight, surpasses competitors across diverse categories
Karyna Tkachenko
3 min read
Gamelight's Remarkable Ascent: Leading the Midcore Gaming in North America According to AF Index
In the Index, a remarkable startup titled Gamelight outperforms opponents in a variety of categories
Karyna Tkachenko
2 min read
The Impact of utilizing data Analytics in Mobile Game Marketing: Why It Matters
This blog explores the transformative impact of utilizing data analytics in mobile game marketing
Karyna Tkachenko
3 min read
Gamelight: The New AI Marketing Leader in AppsFlyer's Performance Index
Gamelight surpassed competitors across various categories, securing a prominent position in AppsFlyer's 16th Performance Index
Karyna Tkachenko
3 min read
Mastering the Mobile Marketing Maze: A Comprehensive Automation Guide
Explore the world of mobile marketing mastery in our guide. From personalized experiences to smart automation, discover the keys to success
Vika Muzyka
3 min read
Voice Search Optimization for Apps: Voice-Assisted Future
Voice search is reshaping the way users discover and interact with apps.
Vika Muzyka
3 min read
Unveiling Location-Based Advertising: Elevating Mobile Marketing Through Precision
Location-based advertising has emerged as a strategic gem, offering the ability to connect with users at precisely the right moment.
Vika Muzyka
3 min read
Unleashing the Power of Video Ads in Mobile Marketing
Video ads have become a powerful tool in mobile marketing, allowing app marketers to engage users in a visually compelling and immersive way
Vika Muzyka
3 min read
Creating Compelling App Store Screenshots: Best Practices
Creating compelling app store screenshots is a strategic endeavor that can significantly impact your app's success.
Vika Muzyka
3 min read
Decoding Google Play Store Algorithms: ASO for Android Apps
Understanding how these algorithms work and implementing effective ASO strategies can improve your app's visibility, attract relevant users.
Vika Muzyka
3 min read
Navigating the App Ecosystem: Understanding the Role of Ad Networks in Mobile App Marketing
Ad networks play a pivotal role in enhancing user acquisition by effectively reaching potential users.
Vika Muzyka
3 min read
A/B Testing Dos and Don'ts: Optimizing Your App Marketing Strategy
A/B testing enables marketers to make data-driven decisions and optimize their strategies for maximum impact.
Vika Muzyka
3 min read
The Ultimate Guide to ASO: Best Practices
App Store Optimization (ASO) is a crucial strategy for app developers and marketers to improve app visibility, attract more organic...
Vika Muzyka
3 min read
AI-Powered Tools in App Marketing: A New Era of Efficiency
As the app marketing landscape evolves, AI-powered tools have emerged as game-changers, revolutionizing the way ASO is conducted.
Vika Muzyka
3 min read
The Art of App Advertising: Effective Techniques for Engagement
The art of app advertising lies in creating captivating and targeted ad campaigns that resonate with your audience and drive meaningful enga
Vika Muzyka
3 min read
Navigating the App Advertising Landscape: Exploring Different Ad Networks
A well-rounded app advertising strategy that combines the strengths of various ad networks will undoubtedly elevate your app's visibility.
Vika Muzyka
2 min read
SKADNetwork: Addressing Challenges in App Marketing Attribution
App marketing attribution plays a crucial role in understanding the effectiveness of UA campaigns and optimizing marketing strategies.
Vika Muzyka
3 min read
Promoting Your App Outside the App Store Cross-Channel User Acquisition Strategies
While the app store is a vital platform for app discovery and UA, promoting your app outside the app store can expand your reach.
Vika Muzyka
3 min read
Optimizing App Size and Performance for Increased User Acquisition
App size and performance are critical in UA and app success. Users expect responsive apps, that don't consume excessive storage space.
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