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Karyna Tkachenko
3 min read
Apple’s Dominance: Addressing the Biggest Concern in Today’s Mobile Marketing
The blog delves into the intricacies of the USA and Apple legal saga and its implications for mobile marketing professionals
Karyna Tkachenko
2 min read
SplitMetrics Unveils Apple Search Ads Average Conversion Rate Soaring to 65.37%
SplitMetrics’ latest report reveals that the average CR in Apple Search Ads increased compared to 2022 and reached 65.37%
Karyna Tkachenko
3 min read
The Success of Google and Meta's AI Ad Implementation
In today’s blog we will talk about why Google and Meta's effective use of AI in ads is reshaping the landscape of mobile game marketing
Karyna Tkachenko
3 min read
The Rise of Multiple App Stores: Mobile App Innovations for Mobile Gaming
In this blog, we are discussing the latest mobile gaming innovations such as multiple app stores
Karyna Tkachenko
3 min read
Targeting on TikTok Ads for Efficient Mobile Game Marketing
This first part of the blog dives into the role of targeting capabilities of TikTok ads for mobile game promotion
Karyna Tkachenko
4 min read
The Effectiveness of TikTok Advertising for Mobile App Marketing
The second part of the blog explores why and how TikTok advertising can be a powerful tool for promoting mobile apps
Karyna Tkachenko
5 min read
Leveraging Native Ads in Mobile App Marketing: Strategies and AI Tools for Success
Today's blog introduces a transformative approach: leveraging native ads with the power of AI tools
Karyna Tkachenko
3 min read
Strengthening Customer Relationships: Mobile App Security with CRM Integration
This blog delves into how integrating robust security measures with CRM functionality enhances mobile app marketing strategies
Karyna Tkachenko
3 min read
Unveiling CRM: Elevating Your Mobile App Marketing
In this blog we are talking about the power of CRM data driving informed decision-making
Karyna Tkachenko
3 min read
The Ultimate Guide to Multi-Channel Integration with CRM
Today’s blog explores how businesses can leverage the power of multi-channel integration with CRM
Karyna Tkachenko
3 min read
Fueling Startup Success Through Strategic Content Marketing
This blog goes through the secrets of content marketing tailored specifically for startups
Karyna Tkachenko
3 min read
The Power of a Mission Statement in Mobile Game Marketing
This blog tells about defining a clear and compelling mission statement in mobile game marketing
Karyna Tkachenko
3 min read
Ad Intelligence Tools: A Strategic Approach for Mobile Game Marketers
The blog explores the realm of ad intelligence tools – powerful resources that provide a peek into the strategies
Karyna Tkachenko
5 min read
Crafting a Flawless Customer Acquisition Strategy: Five Essential Considerations
This blog embarks on an academic exploration of the essential factors to consider when navigating the customer acquisition
Karyna Tkachenko
3 min read
AI in Mobile Marketing: Savior or Threat? The Controversy Behind Artificial Intelligence's Role in the Industry
This blog uncovers the debate surrounding AI and explore its future trajectory
Karyna Tkachenko
3 min read
Exclusive Game Launches: A Guide to Driving Engagement and Excitement
This blog redefines the rules of engagement and enters the world of exclusive game launches
Karyna Tkachenko
4 min read
Mastering CPI: A Guide to Computing CPI in Mobile Game Marketing
The blog talks about calculating CPI and assessing the efficiency and effectiveness of the marketing campaigns
Karyna Tkachenko
3 min read
Mobile App Growth with Mobile Measurement Partners (MMPs)
This blog examines nine crucial reasons why integrating Mobile Measurement Partners (MMPs) is vital for thriving in the mobile app industry
Karyna Tkachenko
3 min read
Player Loyalty: The Power of Personalized Promotions in Mobile Game Marketing
The blog delves deeper into the transformative power of personalized promotions
Karyna Tkachenko
4 min read
The Power of Mobile Measurement Partners (MMPs) in Mobile Game Marketing
The blog explores the multifaceted ways in which MMPs empower growth marketers to unlock the full potential of their marketing endeavours
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