In this blog we cover utilization of predictive analytics to identify users with high potential Lifetime Value

Segmentation strategies empower you to deliver relevant ads that re-engage users and drive better results for your app advertising.

Social media platforms have become one of the most important channels for user acquisition in the mobile app industry.

Influencer marketing is a powerful tool for driving downloads of your mobile game.

By tracking key metrics you can assess the effectiveness of your UA strategies and make data-driven decisions.

It's essential to employ proven tactics that drive effective user acquisition. Explore strategies and tactics to deliver remarkable results.

Arcade games appeal to a wide range of players, from casual gamers to hardcore gamers.

Strategy games are a game vertical that focuses on planning and decision-making to achieve goals within a game world.

Due to the social nature of these games, players are more likely to spend money on in-game items and subscriptions to enhance their gameplay

Racing provides a great opportunity for developers to create thrilling, fast-paced games that can generate revenue through in-app purchases.

Puzzle games include their focus on problem-solving and intellectual challenges, as their ability to provide a sense of accomplishment.

Card games are a unique and engaging mobile game vertical that has found a growing audience in recent years.

KPIs provide a focus for strategic and operational improvement, create an analytical basis for decision making.