KPIs | Gamelight

7 min read

The Ultimate Guide to Optimizing Your Mobile Game Marketing Budget and Understanding CPI

This guide equips you with the knowledge and strategies needed to maximize the impact of your marketing efforts while minimizing costs

2 min read

Leveraging Influencer Marketing to Drive Downloads

Influencer marketing is a powerful tool for driving downloads of your mobile game.

4 min read

What are Key Performance Indicators and Why are they important?

KPIs provide a focus for strategic and operational improvement, create an analytical basis for decision making.