games | Gamelight 4/9

How to Navigate Ad Fatigue and Keep Users Engaged

4 min read

How to Navigate Ad Fatigue and Keep Users Engaged

Manage ad fatigue and keep users engaged with varied ad formats, smart timing, rewarded ads, and AI-driven optimization.

Top Mistakes to Avoid in Your UA Strategies

Nazife Ünal

4 min read

Top Mistakes to Avoid in Your UA Strategies

Avoid common UA mistakes to boost your app’s growth. Focus on quality users, retention, data analytics, and a diversified approach.

How Rewarded Ads Can Boost Your App's Revenue

Nazife Ünal

3 min read

How Rewarded Ads Can Boost Your App's Revenue

Discover how rewarded ads can increase your app's revenue and improve user engagement through incentivized advertising.

Understanding Rewarded Advertising: Benefits and Challenges

Nazife Ünal

3 min read

Understanding Rewarded Advertising: Benefits and Challenges

Discover the benefits and challenges of rewarded ads in app monetization, enhancing user engagement and revenue.

AI-Driven Mobile Marketing: Boosting Conversion Rates

Nazife Ünal

7 min read

AI-Driven Mobile Marketing: Boosting Conversion Rates

Explore how AI-driven mobile marketing boosts conversion rates with personalized experiences and effective strategies.

Boosting Player Retention: How Rewarded Ads Enhance User Engagement in Mobile

Karyna Tkachenko

5 min read

Boosting Player Retention: How Rewarded Ads Enhance User Engagement in Mobile

Explore key strategies for boosting player retention and ensuring long-term engagement and revenue in mobile gaming

The Evolution of Mobile Game Graphics: From Pixel Art to Console Quality

Karyna Tkachenko

4 min read

The Evolution of Mobile Game Graphics: From Pixel Art to Console Quality

The evolution of mobile game graphics has transformed gaming, offering immersive experiences once only possible on consoles

The Rise of RPG Mobile Games: Exploring a Rich Gaming Tradition

Karyna Tkachenko

4 min read

The Rise of RPG Mobile Games: Exploring a Rich Gaming Tradition

In this blog we explore the rise of RPG mobile games, highlighting the factors driving their success

The Relentless Rise of RPGs in Mobile Gaming

Karyna Tkachenko

3 min read

The Relentless Rise of RPGs in Mobile Gaming

The blog delves into the reason of RPGs experiencing such a meteoric rise in the realm of mobile gaming

The Intersection of Artificial Intelligence and Responsibility in Mobile Game Development

Karyna Tkachenko

3 min read

The Intersection of Artificial Intelligence and Responsibility in Mobile Game Development

This blog explores the pivotal role of AI in mobile game development and the necessity of upholding ethical and responsible practices

The Rise of Product-Led Growth: A Key App Trend in 2024

Karyna Tkachenko

3 min read

The Rise of Product-Led Growth: A Key App Trend in 2024

In this blog post, we'll explore the concept of PLG and why it's poised to become a dominant force in mobile game marketing this year

The Future of Arcade Idle Games: Evolving Beyond Stacking Mechanics

Karyna Tkachenko

2 min read

The Future of Arcade Idle Games: Evolving Beyond Stacking Mechanics

This blog discusses arcade idle games and how developers can tap into this evolving landscape to create engaging experiences for players

Ensuring Excellence: The Importance of Mobile Code Audits for Game Developers

Karyna Tkachenko

2 min read

Ensuring Excellence: The Importance of Mobile Code Audits for Game Developers

The blog delves into the code that powers games and must also undergo rigorous scrutiny to ensure it meets the highest standards

Embracing Fair Monetization: A New Era for Mobile Gaming in 2024The Call for Fairness

Karyna Tkachenko

2 min read

Embracing Fair Monetization: A New Era for Mobile Gaming in 2024The Call for Fairness

The blog delves into a call for the adoption of fairer monetization models that prioritize player experience

Embracing the Future: Mobile Game Marketing Predictions for 2024

Karyna Tkachenko

2 min read

Embracing the Future: Mobile Game Marketing Predictions for 2024

In this blog we will explore some key predictions for mobile game marketing in the year ahead

Strategic Success: Monetization Trends Propelling Mid-Core Games in 2024

Karyna Tkachenko

3 min read

Strategic Success: Monetization Trends Propelling Mid-Core Games in 2024

The blog discuss mid-core games as the driving force behind revenues in 2024

Unveiling the Unconventional: The Rise of Fake Games in User Acquisition - A 2024 Advertising Trend

Karyna Tkachenko

3 min read

Unveiling the Unconventional: The Rise of Fake Games in User Acquisition - A 2024 Advertising Trend

The blog discuss a trend that challenges conventions and raises eyebrows—the ascent of fake games in user acquisition

Unveiling the Puzzle: Why Web3-Blockchain Games Struggle to Capture Gamer Hearts

Karyna Tkachenko

2 min read

Unveiling the Puzzle: Why Web3-Blockchain Games Struggle to Capture Gamer Hearts

This blog explores the intricacies behind gamers' hesitation to fully embrace Web3-blockchain games

The Resurgence of IAP-Based Games in 2024: A Triumph in Mobile Gaming Monetization

Karyna Tkachenko

2 min read

The Resurgence of IAP-Based Games in 2024: A Triumph in Mobile Gaming Monetization

The blog talks about a successful comeback of IAP-based games

Unveiling Fresh Experiences: The Impact of Updating Your Mobile Game Icon

Karyna Tkachenko

3 min read

Unveiling Fresh Experiences: The Impact of Updating Your Mobile Game Icon

The blog explains the importance of strategic update of your game icon

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