top of page
Search
Vika Muzyka
3 min read
The Role of Deep Learning and AI in Re-Targeting Strategies
AI technologies play a significant role in optimizing strategies and achieving better results.
Vika Muzyka
3 min read
Ad Fraud Prevention in Re-Targeting: Ensuring Campaign Effectiveness
Ad fraud prevention is vital for maintaining the effectiveness and integrity of re-targeting campaigns.
Vika Muzyka
3 min read
Maximizing User Acquisition: Best Practices for Mobile Apps in 2023
Maximizing user acquisition for mobile apps requires staying informed about the latest trends and implementing best practices.
Vika Muzyka
4 min read
User Acquisition on a Budget: How to Drive High-Quality Traffic Without Breaking the Bank
With strategic planning and effective tactics, you can attract valuable users without breaking the bank.
Vika Muzyka
3 min read
The Future of User Acquisition: Trends and Predictions for Mobile Apps
User acquisition is a dynamic and ever-evolving field, driven by advancements in technology, changes in consumer behavior, and trends.
Vika Muzyka
3 min read
Effective Strategies for User Acquisition in Mobile Apps
Effective user acquisition strategies in mobile apps require creativity, innovation, and a deep understanding of your target audience.
Vika Muzyka
4 min read
Demystifying User Acquisition (UA) for Mobile Apps in 2023
Incentivized installs is one such approach that has been overused and is losing its effectiveness.
Vika Muzyka
2 min read
The Power of Social Media Advertising: Tips and Tricks for Maximizing Your User Acquisition Efforts
Social media platforms have become one of the most important channels for user acquisition in the mobile app industry.
Vika Muzyka
2 min read
The Role of Influencer Marketing in App User Acquisition
Consider incorporating influencer marketing into your user acquisition strategy to drive app downloads and engagement.
Vika Muzyka
3 min read
Level Up Your User Acquisition Game: Tips, Tricks, and Tactics for Winning at Mobile Advertising
Tips, tricks, and tactics for winning at mobile advertising with a focus on self-served ad networks and platforms.
Vika Muzyka
4 min read
Mobile User Acquisition Strategy: How to get more users for your App
In the competitive world of mobile apps, acquiring new users is a critical component of success. To ensure the growth and visibility of your
Vika Muzyka
3 min read
Leveling Up Your Mobile Game Advertising: Advanced Tactics and Strategies for Effective UA
Continuously analyze and adapt your campaigns based on performance metrics and user feedback to stay ahead.
Vika Muzyka
2 min read
Leveraging Influencer Marketing to Drive Downloads
Influencer marketing is a powerful tool for driving downloads of your mobile game.
Vika Muzyka
4 min read
Measuring and Optimizing User Acquisition: Key Metrics and Tools for Success
By tracking key metrics you can assess the effectiveness of your UA strategies and make data-driven decisions.
Vika Muzyka
3 min read
How to improve user engagement and retention in mobile games and apps
Improving user engagement and retention requires a combination of personalized experiences, regular updates, optimization, and user feedback
Vika Muzyka
3 min read
How Arcade Games Can Boost Engagement, Retention, and ARPU
Arcade games appeal to a wide range of players, from casual gamers to hardcore gamers.
Vika Muzyka
2 min read
The Thrills and Rewards of Casino Games: A Guide to the Game Vertical
Casino games is their ability to offer a range of games within one app, giving players a variety of choices to engage with.
Vika Muzyka
2 min read
How Simulation Games Engage and Retain Players: Exploring the Advantages and Target Audience
The player takes on the role of a character, making decisions and engaging with the game world to progress and achieve goals.
Vika Muzyka
4 min read
Outsmart Your Opponents: Elevate Engagement for the Strategy Games
Strategy games are a game vertical that focuses on planning and decision-making to achieve goals within a game world.
Vika Muzyka
3 min read
Exploring the World of MMOs: Advantages, Target Audience, and Unique Points
Due to the social nature of these games, players are more likely to spend money on in-game items and subscriptions to enhance their gameplay
Learning with Gamelight
bottom of page