The Role of Bid Strategies in Mobile Ad Pricing
Explore how bid strategies impact mobile ad pricing, optimize ad spend, and improve campaign performance.
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Nazife Ünal
4 min read
Maximizing ROI with Cost-Per-Action (CPA) Mobile Ads
Maximize ROI with Cost-Per-Action (CPA) mobile ads. Learn effective strategies and optimization techniques for better campaign performance.
Nazife Ünal
4 min read
Understanding Last-Click Attribution: A Comprehensive Guide
Last-click attribution credits the final touchpoint before purchase. This guide covers its benefits, drawbacks, and integration.
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