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
Nazife Ãœnal
4 min read
The Role of Bid Strategies in Mobile Ad Pricing
Explore how bid strategies impact mobile ad pricing, optimize ad spend, and improve campaign performance.
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Nazife Ãœnal
4 min read
Boost Your Ad Click-Through Rate: Strategies and Metrics for Better Performance
Boost your ad CTR with proven strategies and key metrics. Optimize campaigns for better performance and engagement.
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Karyna Tkachenko
6 min read
Strategies for Designing Effective A/B Tests in Mobile Game Marketing
A/B testing in mobile game marketing unlocks key insights into user preferences, driving informed decisions and better ROI
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Karyna Tkachenko
6 min read
Evaluating and Improving Cost Per Install (CPI) in Mobile Game Marketing
This blog explores key indicators to detect a poor CPI, strategies to analyze and improve CPI performance
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Karyna Tkachenko
2 min read
Optimizing Success: A/B Testing with Google Analytics for Mobile Game Marketing
The blog discuss a powerful tool at your disposal- A/B testing, and when coupled with Google Analytics, it becomes a game-changer.
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Vika Muzyka
3 min read
Decoding Google Play Store Algorithms: ASO for Android Apps
Understanding how these algorithms work and implementing effective ASO strategies can improve your app's visibility, attract relevant users.
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Vika Muzyka
3 min read
A/B Testing Dos and Don'ts: Optimizing Your App Marketing Strategy
A/B testing enables marketers to make data-driven decisions and optimize their strategies for maximum impact.
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Vika Muzyka
3 min read
Decoding A/B Testing for App Marketing: What You Need to Know
A/B testing is a powerful tool in the app marketer's arsenal, providing valuable insights to optimize app marketing strategies.
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Vika Muzyka
3 min read
7 Cool Tools for A/B Testing Your App's User Interface
A/B testing your app's user interface is crucial for optimizing user experiences and driving better engagement and conversions.
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Vika Muzyka
3 min read
The Impact of App Icon and Screenshots on User Acquisition (UA)
A visually appealing app icon creates a positive first impression and increases the likelihood of users clicking on your app listing.
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Vika Muzyka
3 min read
Keyword Research Strategies for App Store Optimization (ASO)
Effective keyword research is crucial for ASO success It significantly helps improve your app's visibility and attract more organic traffic.
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Vika Muzyka
3 min read
Optimizing App Store Product Page Elements for Higher Conversion Rates
Optimizing your app store product page elements is crucial for driving higher conversion rates and increasing app downloads.
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Vika Muzyka
4 min read
Measuring and Optimizing User Acquisition: Key Metrics and Tools for Success
By tracking key metrics you can assess the effectiveness of your UA strategies and make data-driven decisions.
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Vika Muzyka
4 min read
Unleashing the Potential of Mobile Game Advertising: Proven Tactics for Driving User Acquisition
It's essential to employ proven tactics that drive effective user acquisition. Explore strategies and tactics to deliver remarkable results.
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